Local SEO

Keep location work moving, with the details in view.

Organise local search evidence, Business Profile work and review replies around the right location. Serse helps you prepare the next step and review changes before they go out.

14-day trial · No card required

01

Work from the correct location

Connect an authorised Business Profile account, select the intended locations and inspect available source data. Keep location-specific findings and tasks together.

02

Prepare profile updates and replies

Review the exact profile fields or reply text being proposed. Check business facts, tone and location before an approved operation is sent to Google.

03

Keep evidence with the task

Record local observations, inspect supported map collections and attach evidence to the work. A manual observation remains labelled as such rather than becoming a live ranking feed.

The workflow

A next step you can understand.

  1. 1

    Select

    Choose the connected location.

  2. 2

    Prepare

    Draft the profile work or review reply.

  3. 3

    Approve

    Confirm the exact change and inspect its result.

Worked example

Reply to a review with the right context

A location receives a customer review. Prepare a relevant reply, have the responsible person check its wording and send only the approved version through the supported workflow.

Illustrative workflow. This is not a customer result.

Before you act

Know what the connection can do.

Google Business Profile changes and review replies require explicit approval. Account permissions, location eligibility and the available Google connection determine what can be read or changed.

Read the help guide →

Connect the relevant tools.

A few useful details.

Will Serse change my Business Profile without approval?

No. Profile changes and review replies require an explicit review of the proposed work.

Can I manage more than one location?

Location workflows keep observations, tasks and profile work tied to the selected location. Available capacity and connected access still apply.

Let it start finding the work.

Connect your site, check source freshness and inspect the first supported opportunity.

14-day trial · Explicit paid checkout